LIVE from the CREATE conference in Palm Springs California, the Restaurant Guy and Finance Guy chat with emerging restaurant brand leadership on their growing concepts and path to expansion.
Francesco Brachetti, CEO at Avocaderia
Francesco Brachetti, originally from Prato, Tuscany, is the co-founder of Avocaderia. Francesco fell in love with avocados after working in Mexico for several years, which sparked the idea of opening an all-avocado restaurant.
Mehdi Zarhloul, CEO at Crazy Pita Restaurant Group
Born and raised in Casablanca, Morocco, Mehdi Zarhloul immigrated to the United States at the age of 16 to live the American dream and pursue his culinary passion. Afer graduating from Sanz School with a computer science degree in Washington DC, Zarhloul spent over 35 years in the hospitality industry where he managed many casual and fine dining restaurants throughout the globe including ten years as the Assistant Food and Beverage Director of Four Seasons Hotels and Resorts.
Daniella Senior, CEO at Colada Shop
Daniella’s love for food and hospitality began at the early age of 13 when she founded a successful catering business from my home in Dominican Republic. After graduating from the Culinary Institute of America, she had the pleasure of cooking for some of the greatest chefs in the country, and leading some incredible restaurants. As foodie she couldn’t find a restaurant that combined her love of good food, coffee, cocktails and social interactions – and so she created Colada Shop.
